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Project Overview
In May 2025, Loopex Digital started providing healthcare SEO services to Unify Care, a concierge medicine practice serving Orange County and Southern California. The practice delivers in-home and virtual medical care, preventive medicine, longevity treatments, and anti-aging services through its Redlands clinic.
Goal
At the start of the project, the website faced 3 challenges:
- No organic visibility. No keywords ranked in Google's top 10, and the website was attracting almost no organic traffic, so search was bringing in no new patients.
- No domain authority. With a Domain Rating of 0, the website had nothing behind it to compete for healthcare searches in Southern California.
- No presence in AI search. The practice was not appearing in AI-generated answers when patients asked about concierge medicine and specialized healthcare services.
Our SEO team set goals for each challenge. First, build the service and location pages the website needed to rank for relevant healthcare searches. Second, build domain authority with healthcare-relevant backlinks. Third, increase visibility in AI-generated results for targeted healthcare prompts.
Solutions
Loopex Digital Redesigned and Developed a New Website and Managed the Migration to Webflow
As part of the project, our team redesigned and rebuilt Unify Care’s website to create a stronger foundation for SEO growth, user experience, and future scalability. The entire design and development process was handled internally by Loopex Digital, from the initial structure and visual improvements to the final implementation.
Our technical SEO team managed the SEO website migration from WordPress to Webflow. We ran detailed pre-migration and post-migration audits covering technical checks, redirect validation, indexing monitoring, and performance reviews. The transition was completed without a loss in search visibility.
Our SEO Team Opened Dedicated Service Pages for the Core Treatment Categories
As part of our SEO services for Unify Care, our team analyzed the practice's service offerings and identified the treatment and care categories with the highest potential to generate organic visibility and qualified leads.
Our first priority was opening dedicated pages for the anti-aging treatments offered at Unify Care's Redlands clinic, including Botox, dermal fillers, microneedling, and Sculptra. Because the practice has a physical clinic in Redlands, these new pages could capture local search demand directly and build visibility for people looking for anti-aging treatments in the area.
As the campaign progressed, we expanded the service architecture further with pages for longevity care, functional medicine, and weight management. This built stronger topical relevance and created more entry points for people searching for specific healthcare solutions.
Our Team Created Location Pages for Unify Care's Key Service Areas
Alongside the service pages, our SEO team created and optimized location-focused pages targeting Redlands, Riverside, Los Angeles, and Orange County. As part of our local SEO services, we structured these pages to strengthen local relevance and geographic targeting, so Unify Care could appear for concierge medicine searches across Southern California.
Our Content Team Built Topical Authority Through SEO-Focused Blog Content
As part of our SEO content strategy development services, our content team created informational articles on the questions patients search before booking: weight management, weight loss injections, treatment costs, and anti-aging procedures.
These articles targeted informational queries, supported the service pages through internal linking, and built topical authority across the practice's core healthcare categories.
Loopex Digital's Team Secured 111 Backlinks Through Two Channels
- Healthcare-relevant guest posting. As part of our link building services, our team acquired backlinks through carefully selected guest posting opportunities. When acquiring backlinks, we prioritize websites with strong topical relevance to the healthcare niche over volume.
- Links from websites already cited by LLMs. As part of our AI SEO services, our team identified the healthcare websites that AI platforms were already pulling from when answering relevant queries, then secured placements on those websites. Getting Unify Care onto the pages LLMs already trust is what put the practice into those answers.
Results
From 0 to 1,000 Monthly Organic Visitors
When we started working on the project, Unify Care had almost no organic traffic and limited visibility across Google Search. The website was not attracting meaningful visitors through search and had little presence for its concierge medicine, anti-aging, and specialized healthcare services.
Through our combination of technical SEO improvements, website restructuring, service page development, local SEO strategies, and targeted content creation, we increased Unify Care's organic traffic to 1,000 monthly visitors.
From 0 to 322 Keywords in Google's Top 10
At the beginning of the project, 0 keywords ranked in Google's top 10 positions. Following the SEO and link-building campaign, Unify Care now ranks for 322 keywords in the top 10.
The practice now holds 1st position for "concierge medicine riverside," 2nd position for "concierge doctor san bernardino" and "concierge medicine san bernardino," and ranks for a wider set of terms across concierge medicine, longevity care, anti-aging treatments, and local service searches.
70–90% Visibility Across Tracked Queries in Google AI Overviews and Other LLMs
Our AI SEO services helped Unify Care increase its visibility in Google AI Overviews and other LLMs for the targeted healthcare queries. By acquiring highly relevant backlinks from healthcare websites, including websites AI platforms were already pulling answers from, we strengthened the signals supporting the brand's visibility in AI-generated results.
Across the tracked prompts, Unify Care reaches approximately 70–90% visibility in different LLMs.
111 High-Quality Backlinks Acquired
During the project, our link building team acquired 111 high-quality, healthcare-relevant backlinks to strengthen Unify Care's domain authority and support its organic and AI search visibility. As a result, the website's Domain Rating increased from 0 to 24.
