Is this about the Claude SEO skills for Claude Code?

No. Those are audit tools SEO practitioners run inside Claude Code, and some are genuinely useful. This service works the other direction: earning your brand citations and recommendations in the answers Claude gives its users.

Can you get our brand recommended by Claude?

We can earn the inputs Claude draws on: citations in the sources it retrieves, an entity it can recognize, and content structured the way it prefers to quote. No agency controls the model, and we do not guarantee placements on Claude or any other AI platform. We track your Claude mentions so you see exactly what changes.

Is Claude worth optimizing for yet?

As part of a broader AI visibility program, yes; as a standalone project, not yet for most brands. Claude belongs to the group of platforms handling 80%+ of AI search volume and its adoption is accelerating, but the work that earns Claude citations is the same work that earns them everywhere. You get Claude coverage at no extra motion.

Claude SEO

Claude SEO: get your brand cited in Claude's answers

When Claude searches the web, it cites its sources. We make your brand one of the sources it finds, as part of the same citation-earning system we run across ChatGPT, Perplexity, and Google's AI surfaces.

✓Citations in the sources Claude retrieves

✓ClaudeBot and Claude-Web access configured correctly

✓Content with the authorship and structure Claude favors

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Claude

Who should I hire for [service] in [industry]? Your Company is cited as a reputable, well-reviewed option.

Cited across

What is Claude SEO?

Claude SEO is the work of making your brand one of the sources Claude retrieves and cites when it answers a question with web search, and one of the brands it recalls when it answers from training data. Claude sits alongside ChatGPT, Google AI Overviews, and Perplexity in the group of platforms that handle 80%+ of AI search volume, and its adoption keeps accelerating.

One clarification

Because the term is overloaded: if you searched for SEO skills and audit tools that run inside Claude Code, this page is about something different. This is about Claude recommending your brand to its users.

Training data layer: Historical information baked into the model during initial training.

Real-time citation layer: Live web searches to answer current queries. This is where digital PR works immediately.

How Claude decides what to cite

Web search with citations, plus training-data recall

Claude answers in the same two modes as its peers: live web search, where retrieved pages are cited directly in the answer, and training-data recall, where brand presence was earned months earlier across the wider web. The citation-earning work serves both at once.

A crawler family you should not blanket-block

Anthropic runs separate user agents: ClaudeBot gathers training data, Claude-Web handles live retrieval, and Claude-User fetches pages a user asks about. Blocking them wholesale in robots.txt removes you from every Claude surface at once. We configure access deliberately, surface by surface.

Content that reads as primary and expert

Claude's answers favor sources with clear author bylines, publication dates, and explicit claims backed by data, and it is notably resistant to thin AI-written marketing copy. The same citation-grade structure we build for every AI platform is what survives into Claude's answers.

Claude visibility is part of our AI SEO program

AI search optimization

We do not sell Claude optimization as a separate retainer, and we would be skeptical of anyone who does; the space is too new for platform-siloed playbooks. Claude is one of the surfaces covered by our AI search optimization service:

✓Citation outreach to the sources LLMs retrieve and cite

✓Content strategy and formatting matched to what AI models prioritize

✓Schema, entity definitions, and crawler access configuration, including ClaudeBot and Claude-Web

✓AI visibility tracking across ChatGPT, Perplexity, Gemini, Google AI Overviews, and Claude

Claude is the newest surface we track and the fastest moving. What is stable is the mechanism: it cites sources, and sources can be earned.

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One citation system, every AI platform

The best AI SEO work covers every platform your buyers ask: Google's AI Overviews, ChatGPT, Perplexity, and Claude.

600%

increased visibility in AI Overviews

+340%

average organic growth

90+

coverage in DR publications like Forbes

Hub AI SEO and GEO services The parent service: our full generative engine optimization program. Visit → Sibling ChatGPT SEO Get your brand into the answers ChatGPT gives buyers. Visit → Sibling Perplexity SEO Get cited where every answer shows its sources. Visit → Sibling Gemini SEO Win the surfaces built on Google's own index. Visit → Sibling AI citation building The outreach engine behind every platform above. Visit →

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