Improve your eCommerce website performance with your Shopify SEO Checklist. Learn how to optimize your online store to rank higher in organic search, bringing more customers.
Updated on
June 23, 2025
| Maria Harutyunyan, Head of SEO
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Shopify SEO Checklist
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The checklist is vetted by 3 more top SEO LinkedIn experts
Store Setup & Basics
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Site Structure & Navigation
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URL & Canonical Structure
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Product Page Optimization
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Collection Page Optimization
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Blogging & Content Strategy
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Image & Media SEO
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Technical SEO & Performance
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Mobile Optimization for Shopify
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Apps & Tools
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Shopify Internal Linking & Navigation
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Rich Snippets & Structured Data
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Duplicate Content & Indexing Issues
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Backlinks & Off-Page SEO
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Ongoing Shopify SEO Maintenance
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Shopify SEO Checklist
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Maria Harutyunyan
A well-structured approach is the cornerstone of successful SEO. That's why we’ve developed a series of in-depth checklists designed to streamline your SEO strategy. From building high-quality backlinks and optimizing your WordPress site to tackling on-page SEO and technical optimizations, our checklists offer precise, actionable steps to help you confidently navigate every aspect of SEO.
April 3, 2025
