Beginner-friendly and easy-to-follow Magento SEO checklist to optimize your online store. Improve your website performance, increase organic traffic, and generate more sales.
Updated on
June 13, 2025
| Maria Harutyunyan, Head of SEO
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Magento SEO Checklist
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The checklist is vetted by 3 more top SEO LinkedIn experts
Store Setup & Configuration
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URL Structure & Canonicals
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Meta Tags & Head Elements
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Product & Category Optimization
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Layered Navigation & Filters
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XML Sitemap Configuration
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Robots.txt & Crawling Control
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Structured Data & Rich Snippets
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CMS Page Optimization
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Mobile & Performance SEO
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International & Multistore SEO
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Indexing & Duplicate Control
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Internal Linking & Navigation
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Blog & Content Marketing (via Extension)
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SEO Extensions & Tools
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Ongoing SEO Maintenance
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Magento SEO Checklist
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Maria Harutyunyan
A well-structured approach is the cornerstone of successful SEO. That's why we’ve developed a series of in-depth checklists designed to streamline your SEO strategy. From building high-quality backlinks and optimizing your WordPress site to tackling on-page SEO and technical optimizations, our checklists offer precise, actionable steps to help you confidently navigate every aspect of SEO.
April 3, 2025
