20300% Boost in Organic Traffic for Fiducia Adamantina

20300%

Increase in organic traffic

1700%

Keywords in top 10 positions

1600%

Increase in domain rating

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Project Overview

Fiducia Adamantina is a Dubai-based investment consultancy led by founder Zubail Talibov, offering M&A consulting, due diligence, private equity, and broader business advisory services for UAE clients with global reach. The firm operates from The Exchange Tower, Business Bay, Dubai and publishes expert resources across M&A and private equity investment topics.

Goal

The goal for Fiducia Adamantina was to build a strong digital presence from scratch, turning it into a lead-generation engine. We aimed to launch a new website with a service structure that would showcase their core offerings. A key goal was to rank the firm’s M&A and private equity service pages for UAE-specific search intent, positioning them for organic growth. Another objective was to establish trust in founder Zubail Talibov, positioning him as a credible authority in the M&A and private equity space. We also aimed to capture qualified leads through optimized onsite forms and a fully optimized Google Business Profile.

Solutions

Zero‑to‑One Website Build: We selected the domain, CMS and theme, then crafted a UX in Figma before handing off to dev. We built a menu structure with three pillars and thirteen sub‑services, created internal links from the homepage to each service hub, and established crawl depth / relevance across the site.

On‑Page SEO and Conversion Foundations: Every service page was optimized with intent‑matched H1s/H2s, FAQs, and strong CTAs. A sticky "Book Your Consultation" form followed users across pages to boost conversion. We reinforced E‑E‑A‑T by adding an About Us page, Founder page, and Contact page showing the Dubai office.

Local SEO Setup: We optimized the Google Business Profile using the Dubai office address, aligning phone, email and booking paths to capture local lead intent.

Content Engine – M and A and Private Equity Focus: We launched a blog calendar targeting M and A and private equity topics. The cornerstone piece—"7 Best Mergers and Acquisitions Companies in Dubai (2025)"—out‑performed the homepage for discovery queries and became a major traffic driver. Supporting guides broadened topical coverage and fed internal links.

Authority Building – Link Acquisition: We executed a phased link‑building strategy: first the homepage, then pillar pages. We prioritized UAE‑relevant finance/consulting sites and diversified anchor profiles via guest posts and listicle placements, strengthening domain authority and rankings.

Results

20,300% Increase in Organic Traffic

We successfully launched the site, taking it from zero to live, fully indexed, and generating organic sessions. Organic traffic has grown significantly, resulting in more form submissions and overall user engagement.

Fiducia Adamantina organic traffic growth

1700% More Keywords in Top 10 Positions

The cornerstone blog post “7 Best M&A Companies in Dubai” became a key driver for organic traffic, leading to an increase in rankings for several niche-related keywords. This boosted visibility and placed our content in competitive spots across search results.

1600% Increase in Domain Rating

Thanks to a comprehensive link-building strategy, we saw a significant increase in our domain rating. High-quality backlinks from 86 referring domains helped level up the website's overall authority and strengthened its position in search rankings.