100% Boost in Organic Traffic for Franchise Clues

100%

Increase in organic traffic

100%

Keywords in top 10 positions

100%

Increase in domain rating

Book a call with Maria, Head of SEO

Consultation is free. No credit card required. Instant booking!

Project Overview

Franchise Clues is a franchising consultancy website designed to help individuals buying a franchise. It provides resources and personalized advice on how to find and purchase franchise units. The client partners with franchise brands that are looking for motivated and results-driven candidates ready to build their own businesses.

Goal

The client provided us with clear brand guidelines and a completely new website to promote their franchising consultation services. Our initial goal was to technically optimize the website for easy indexing. Next, we aimed to strategically develop content that addresses audience questions and concerns, ensuring it ranks for transactional keywords in top positions.

Solutions

We developed a content cluster plan with an optimal internal linking structure and secured high-quality backlinks for those pages. This strategic approach was designed to boost our rankings for keywords relevant to the franchising industry.

Silo Content Strategy

Our silo content strategy targets all potential franchising industries that the client works with. Each page highlights top franchising opportunities within a specific industry and provides comprehensive buyer information, expert tips, and advice on how to choose and purchase a franchise.

Each page features an author bio that showcases the client’s expertise in the niche, aligning with Google’s E-E-A-T guidelines.

We also developed a research methodology page to transparently outline how we compiled the list of top franchise brands for each industry. This page details all the resources, methods, and processes that we used in our research.

Page Structure and Internal Linking

Our team designed and structured the page from scratch to ensure an SEO-optimized and user-friendly layout that presents the content in an engaging manner.

All the franchising industry pages are interlinked through a section that lists every page, enhancing navigation and connectivity.

We also included various banners within the content to track conversions from the pages.

High-Quality Backlinks

Since the start of the project, our link-building team has acquired 95 high-quality backlinks from relevant websites and blogs, with an average Domain Rating (DR) of 53. Our link-building campaigns targeted specialized authority sites, offering them the opportunity to place our links within their existing content in a relevant context, thereby adding a valuable resource for their audience.

Our strategy for building links was particularly successful, partly due to the strong internal linking within the same category. This arrangement facilitated the effective spread of "link juice" throughout our client’s site, significantly boosting its domain strength and visibility in search engine results.

Results

100% Increase in Organic Traffic

After publishing several industry pages, we observed a significant increase in traffic. Thanks to writing valuable content targeting the correct keywords, the website started receiving substantial organic traffic.

franchise clues organic traffic

100% More Keywords in Top 10 Positions

Most of the important keywords started ranking in the top 10 within several months of publishing the content. Given that the website is new and the financial industry is highly competitive, this is a significant achievement. The silo pages ranked quickly and have maintained their positions consistently for a year and a half since the initial batch of pages was published.

franchise clues keywords

100% Increase in Domain Rating

Through the successful execution of link-building campaigns over 17 months, we acquired 95 top-tier backlinks, with an average Domain Rating (DR) of 53. This effort boosted the website's DR from 0 to 10.

franchise clues domain rating

Domain Rating

10 from 0

100%

Monthly Organic Traffic

1160 from 0

100%

Keywords in Top 10

120 from 0

100%

High-Quality Backlinks

95

Started SEO in

Nov 2022

Book a call with the Head of SEO

Consultation is free. No credit card required. Instant booking!

Domain Rating

10 from 0

100%

Monthly Organic Traffic

1160 from 0

100%

Keywords in Top 10

120 from 0

100%

High-Quality Backlinks

95

Started SEO in

Nov 2022

Book a call with the Head of SEO

Consultation is free. No credit card required. Instant booking!

Inspired by their success? Now your turn! Let’s achieve remarkable results together!

Book a call with Maria, Head of SEO

Consultation is free. No credit card required. Instant booking!