Google’s core updates are wiping out entire websites in 2025. AI-generated content floods the SERPs. Rankings flip overnight. Staying sharp in SEO isn’t optional, it’s survival.
And sure, there are over 200 SEO podcasts fighting for your attention in 2025. Most recycle the same surface-level advice, outdated tactics, or endless self-promotion. You don’t have time to sift through hours of fluff hoping to find something useful.
That’s why we cut through the noise. This list features the 15 best SEO podcasts that actually deliver: handpicked through extensive research, input from 500+ SEO professionals, deep episode analysis, host credibility, and real listener data. This 's your 2025 SEO learning stack. Curated. Current. Actionable.
Our Picks for Best SEO Podcasts in 2025
| Podcast | Best For | Frequency | Avg Length | Skill Level |
|---|---|---|---|---|
| SEO 101 | Step-by-step SEO foundations | Bi-weekly | 30 min | Beginner |
| Authority Hacker Podcast | SEO + monetization strategies | Weekly | 60 min | Intermediate–Advanced |
| SERP's Up | Weekly SEO news + trends | Weekly | 45 min | All Levels |
| Search Off the Record | Direct from Google’s Search team | Irregular | 30 min | All Levels |
| Crawling Mondays | Technical + international SEO | Weekly | 35 min | Intermediate–Advanced |
| Experts on the Wire | Deep-dive interviews with top SEO pros | Monthly | 45–60 min | Advanced |
| The SEO Show | Global SEO with Australian lens | Weekly | 30 min | All Levels |
| Search with Candour | Real-world case studies & honest takes | Bi-weekly | 40 min | Intermediate–Advanced |
| Webcology | Broader digital marketing context | Monthly | 50 min | Intermediate |
| The SEO Mindset | Psychology, mindset & SEO careers | Bi-weekly | 45 min | All Levels |
| The Best SEO Podcast | Well-rounded SEO coverage | Weekly | 35 min | Intermediate |
| Strategy Sessions | Advanced tactics & deep case studies | Monthly | 55 min | Advanced |
| EDGE of the Web | SEO + emerging tech trends | Weekly | 30 min | Intermediate |
| Recipe for SEO Success | Simple, actionable SEO training | Bi-weekly | 25 min | Beginner–Intermediate |
| Search Engine Roundtable | Daily SEO news + algorithm updates | Daily | 15 min | All Levels |
| The SEO Rant | Unfiltered SEO commentary | Irregular | 25 min | Advanced |
| Women in Tech SEO Podcast | Community-driven SEO discussions | Bi-weekly | 40 min | All Levels |

Note: You can find all the podcasts on our list on platforms like Apple Podcasts, Spotify, and even YouTube (some of them).
SEO 101

Host(s): Ross Dunn and John Carcutt
Frequency: Bi-weekly
Average Duration: 30 minutes
Focus: Beginner SEO foundations, simple step-by-step learning
If you're just starting and everything still sounds like jargon, this is where you start. Ross and John strip SEO down to the basics without dumbing it down, which is rare.
Why You Should Listen:
- Breaks complex topics into plain, beginner-friendly language
- Gives you real examples from client work, not just theory
- Builds your core SEO knowledge brick by brick
Authority Hacker Podcast

Authority Hacker Podcast
Host(s): Gael Breton and Mark Webster
Frequency: Weekly
Average Duration: 60 minutes
Focus: Building and scaling SEO-driven content businesses
If you're looking beyond rankings into how to turn traffic into revenue, this one delivers. Gael and Mark don’t just talk theory, they’ve built, scaled, and sold authority sites themselves.
Why You Should Listen:
- Focuses on monetizing SEO through affiliate and content businesses
- Breaks down real-world case studies from their own projects
- Shares advanced content strategy, link building, and monetization playbooks
SERP's Up

Host(s): Mordy Oberstein and Crystal Carter
Frequency: Weekly
Average Duration: 45 minutes
Focus: Weekly SEO news, trends, and Google update analysis
This one does a great job blending timely news with bigger-picture analysis. If you want to stay current without drowning in Reddit threads, Mordy and Crystal make sense of it all.
Why You Should Listen:
- Breaks down Google updates into actionable takeaways
- Blends evergreen strategy with what’s happening now
- Brings research-backed data and good energy to every episode
Search Off the Record

Host(s): Google Search Team (John Mueller, Gary Illyes, Martin Splitt)
Frequency: Irregular (roughly monthly)
Average Duration: 30 minutes
Focus: Direct insights from Google’s Search team, algorithm clarifications, SEO myth-busting
Honestly, if you're doing SEO and not listening to this, you're skipping the source. It's not always full of straight answers, but you get rare glimpses into how Google actually thinks, which is gold.
Why You Should Listen:
- Direct access to Google's perspective on ranking systems
- Clears up common SEO myths and misunderstandings
- Gives behind-the-scenes context you won’t get anywhere else
Crawling Mondays

Crawling Mondays
Host: Aleyda Solis
Frequency: Weekly
Average Duration: 35 minutes
Focus: Technical SEO, international SEO, audits, and site architecture
Aleyda covers the technical side of SEO that most podcasts avoid (audits, migrations, hreflang issues) and makes it surprisingly digestible. If you want to stop being scared of technical SEO, start here.
Why You Should Listen:
- Gives you real-world solutions to technical SEO problems
- Covers international SEO in detail (rare in most shows)
- Clear, practical breakdowns of advanced topics
Experts on the Wire

Host: Dan Shure (SEO Consultant, Evolving SEO)
Frequency: Monthly
Average Duration: 45–60 minutes
Focus: Advanced SEO strategies, in-depth interviews with industry leaders
What we like most here is how practical it gets: real breakdowns on audits, cannibalization issues, and the kind of stuff you actually deal with in client work. No hype, just deep SEO you can apply.
Why You Should Listen:
- Breaks down technical audits, content scaling, and enterprise SEO challenges
- Features A-list guests like Rand Fishkin and Brian Dean
- Real-world advice from an active SEO consultant
The SEO Show

Host(s): Michael Costin and Arthur Fabik
Frequency: Weekly
Average Duration: 30 minutes
Focus: Global SEO news with an Australian market perspective
We like this one because it covers SEO with a more global lens but stays casual enough for regular listening. Great for catching updates while hearing how things play out in different markets.
Why You Should Listen:
- Gives non-US perspectives on global SEO changes
- Discusses regional trends alongside core Google updates
- Conversational tone makes it easy to follow complex topics
Search with Candour

Host: Mark Williams-Cook
Frequency: Bi-weekly
Average Duration: 40 minutes
Focus: Real-world SEO case studies, transparent technical deep-dives, and practical industry analysis
This is one of the few shows that isn’t afraid to talk about where SEO actually gets messy: what works, what doesn’t, and why. Great balance of technical depth without turning into dry theory.
Why You Should Listen:
- Breaks down actual SEO case studies with real data
- Tackles technical SEO without assuming you’re a developer
- Offers refreshingly honest takes on ranking challenges
Webcology

Host: Jim Hedger
Frequency: Monthly
Average Duration: 50 minutes
Focus: The bigger picture of SEO inside the evolving digital marketing landscape
Webcology zooms out from pure SEO and looks at how search fits into the larger digital world: tech shifts, policy changes, privacy, AI. All these are the important aspects shaping search behind the scenes.
Why You Should Listen:
- Explores how big-picture trends impact SEO
- Long-form interviews go deeper than surface-level takes
- Brings historical context to today’s ranking challenges
The SEO Mindset

Host(s): Sarah McDowell and Tazmin Suleman
Frequency: Bi-weekly
Average Duration: 45 minutes
Focus: Personal development, mental game, and soft skills for SEO professionals
SEO isn’t just rankings and audits. It’s also a high-pressure, constantly shifting job. This podcast tackles the mental side of surviving and growing in the industry.
Why You Should Listen:
- Focuses on career growth and resilience for SEO pros
- Mixes mindset coaching with practical job advice
- Features honest conversations about burnout, confidence, and navigating your career
The Best SEO Podcast

Host(s): Matt Bertram and Chris Burres
Frequency: Weekly
Average Duration: 35 minutes
Focus: Practical, well-rounded SEO strategies for business owners and marketers
The naming of the podcast is pretty self-explanatory. This one hits the sweet spot for business owners or in-house marketers who want actionable SEO advice without getting lost in the weeds. They cover a wide range of topics while keeping things practical.
Why You Should Listen:
- Covers both fundamentals and next-level SEO tactics
- Breaks down optimization into clear, actionable steps
- Helps apply SEO directly to business growth goals
Strategy Sessions

Host: Andy Chadwick
Frequency: Monthly
Average Duration: 55 minutes
Focus: Advanced SEO tactics, data-driven case studies, and deep strategy breakdowns
If you’ve already got the basics covered and want to hear real-life SEO problems unpacked in detail, this is one of the few shows that goes there. It's tactical, sharp, and designed for people who care about data, not guesses.
Why You Should Listen:
- Dives deep into complex SEO challenges most shows avoid
- Unpacks detailed case studies with actual performance metrics
- Helps sharpen your decision-making with data-backed strategies
EDGE of the Web

Host: Erin Sparks
Frequency: Weekly
Average Duration: 30 minutes
Focus: SEO at the intersection of tech, AI, and search innovation
If you want to stay ahead of where SEO is going, not just where it’s been, EDGE of the Web is solid. Erin brings in both tech leaders and SEO experts to break down how fast-moving changes are reshaping the search landscape.
Why You Should Listen:
- Explores how AI and emerging tech are changing search behavior
- Brings in diverse guest experts for broader insights
- Balances current trends with long-term search shifts
Recipe for SEO Success

Host: Kate Toon
Frequency: Bi-weekly
Average Duration: 30 minutes
Focus: Hands-on SEO training broken into bite-sized lessons
If you feel overwhelmed by technical jargon, this is one of the most beginner-friendly podcasts out there. Kate has a real gift for making SEO feel doable without oversimplifying it.
Why You Should Listen:
- Turns complex SEO into easy-to-follow, step-by-step lessons
- Designed for solopreneurs, small business owners, and new SEOs
- Focuses on real-world implementation over theory
Search Engine Roundtable

Host: Barry Schwartz
Frequency: Daily
Average Duration: 10-15 minutes
Focus: Quick, daily updates on SEO news, Google algorithm changes, and SERP shifts
Barry’s podcast is basically your SEO newswire. If you want to know what Google’s rolling out this week without spending hours digging, this is your go-to.
Why You Should Listen:
- Provides daily bite-sized updates on SEO news and algo changes
- Helps you track core updates and SERP volatility in real-time
- Cuts through the chatter so you don’t have to hunt for info
How We Picked These Best SEO Podcasts
We didn’t just Google “best SEO podcasts” and copy the top 10 like half the blogs out there. This list comes from actually digging into 80+ shows and running them through a simple filter: Does this podcast make you better at SEO, or just fill dead air?
Here’s what made the difference:
- Host Credibility: Real-world experience, not just people parroting blog posts.
- Actual Value: Deep analysis, useful takeaways, and advice you can apply — not endless buzzwords.
- High-Level Guests: Google insiders, legit SEO pros, and people who actually know what they’re talking about.
- Consistent Output: Regular episodes, solid production, and no weird gaps or half-baked seasons.
- Community Signal: Listener reviews, downloads, and active engagement across SEO communities.
- Up-to-Date Content: Fresh takes on 2025’s biggest shifts: AI, Helpful Content updates, EEAT, SGE, etc.
- Balanced Depth: Beginner-friendly when needed, but not afraid to dive into advanced technical SEO.
In short: podcasts that actually help you rank, not just talk about ranking.
Which SEO Podcasts Should You Start With?
Not every SEO podcast is built for where you are right now. Here’s your 2025 cheat sheet, based on skill level, learning focus, and how SEO has actually evolved.
Beginners (0–2 years experience): Start Here to Build Real Foundations
SEO has shifted. It’s no longer just about keywords and meta tags. You need strong fundamentals, but also context for AI, EEAT, and algorithm volatility.
Top Picks:
- SEO 101: Hands-down the easiest way to build your SEO brain from scratch.
- Recipe for SEO Success: Actionable, step-by-step learning you can implement right away.
- SERP's Up: Keeps you updated without overwhelming you with jargon.
- The SEO Show: Adds a global flavor while keeping things accessible.
- Search Off the Record: Straight from Google, so you hear how the machine actually works.
Beginner Pro Tip: Don’t try to listen to everything. Build your core knowledge first, you’ll get way more value from advanced shows later.
Intermediate (2–5 years experience): Stay Algorithm-Proof & Expand Your Toolbox
At this stage, you know the basics. Now it’s about protecting your rankings, adapting to updates, and going deeper on strategy.
Top Picks:
- Search Engine Journal Show: Keeps you plugged into industry shifts + expert insights.
- Authority Hacker Podcast: Learn how SEO ties into monetization, affiliate, and content businesses.
- Crawling Mondays: Excellent technical SEO content, especially for international sites.
- Search Engine Roundtable: The fastest way to stay updated on Google changes without doomscrolling.
Intermediate Pro Tip: This is where you should start tracking your own experiments, podcasts give ideas, but your data tells the truth.
Advanced (5+ years experience): Tactical Edge & Deep Strategy
You’re likely running teams, doing site migrations, or trying to master semantic search and topical authority. These shows cut through the noise.
Top Picks:
- Experts on the Wire: Deep-dive interviews with true experts.
- Strategy Sessions: Tactical, real-world SEO case studies with data behind them.
- Search with Candour: Smart, nuanced discussions on advanced technical + content SEO.
- Webcology: Big-picture SEO combined with broader digital marketing strategy.
Advanced Pro Tip: These shows are where cutting-edge tactics emerge, but always pressure test them before scaling.
How to Build Your SEO Podcast Learning Stack
Don’t just binge random episodes. Build a system that fits your skill level, saves time, and actually helps you level up. Here's simple listening schedule you can follow:
- Daily: Listen to Search Engine Roundtable. It's a maximum of 15 minutes to stay updated on Google news & algo changes.
- Weekly: Choose 2-3 core shows based on your level (see below). Consistency beats overloading.
- Monthly: One deep-dive episode from Experts on the Wire or Strategy Sessions to sharpen advanced skills.
And while you get a lot of information and insights, here are a few tips to help you get the most value out of it:
- Use bookmarking apps (Overcast, Pocket Casts) to tag segments you want to revisit.
- Turn key takeaways into simple checklists. Action beats theory.
- Join podcast communities (Twitter, LinkedIn, Discord) to stay in the conversation.
- Track what you apply, and build your own SEO playbook over time.
Take Your SEO Knowledge to the Next Level
You've now got access to the 17 best SEO podcasts for 2025, but why stop at just listening? Transform your newfound knowledge into actionable results.
Start Your Learning Journey Today:
- Download 3 podcasts from different skill levels to find your perfect fit
- Create a weekly listening schedule that fits your routine
- Join the communities around your favorite shows
Ready to Level Up Further? The best SEO professionals combine podcast learning with hands-on practice. Consider pairing your podcast education with practical SEO tools and real-world implementation.
Remember, the SEO landscape changes rapidly, and these podcasts will keep you ahead of the curve. Pick a few that match your current skill level, commit to regular listening, and watch your SEO knowledge grow month by month.
FAQ
What is the best SEO practice?
Across the best SEO podcasts, one thing is consistent: sustainable SEO means creating helpful content, building topical authority, improving site performance, earning quality links, and keeping up with Google’s evolving ranking signals like EEAT and AI-generated content guidelines.
Who is the best SEO expert?
Many highly respected SEO experts regularly appear on the podcasts listed here: names like Rand Fishkin, Aleyda Solis, Brian Dean, John Mueller (Google), and Mordy Oberstein often share deep insights you won’t find elsewhere.
What is the best SEO service?
The best SEO service depends on your business goals, but many podcast hosts run highly rated agencies and consulting businesses.
Maria Harutyunyan is the Co-founder and Head of SEO at Loopex Digital. She specializes in general SEO and strategy for SaaS, e-commerce, and B2B brands. An expert in on-page (onsite) SEO with more than 10 years in search, she is recognized by the SEO community as one of the top voices in the field. She has been featured in Forbes, quoted as an SEO expert on Shopify, and writes for Convince & Convert, SE Ranking, and Mangools (KWFinder). She is also the founder of Armenia's first SEO Academy, having trained 500+ marketers.
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