Our Story

Loopex Digital didn’t start as a “big agency with big promises.”


It started with a small team brainstorming in a cafe in 2018 and one clear belief:

SEO has massive potential if you do it properly.

Loopex became their first child, raised with patience, commitment, and the occasional sleepless night. (A second child eventually joined the family too, though this one was human.)

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Vahan Poghosyan,

Head of Growth & Co-Founder

Maria Harutyunyan,

Head of SEO & Co-Founder

Today, Loopex Digital supports 540+ businesses worldwide, works with a team of 100+ experts, and has helped generate $972M+ in revenue across SaaS, B2B, eCommerce, and tech brands.


But the numbers are only part of the story. Behind them is a family-owned business built on trust, responsibility, and respect for our people and our clients.

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Trusted by TOP Brands Worldwide

Who We Are Today

A fast-moving, disciplined, human-first SEO team that delivers serious results without losing the soul of the people behind them.

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Outcome-driven

Our impact is visible in results.

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Clear and honest

Our communication is transparent.

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Accountable

Our mindset is ownership-first.

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Growth-minded

Our culture is built on learning.

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Innovative

Our methods are ahead of the curve.

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Our Work In Clients’ Words

Real messages from real clients, shared in the moments our work made an impact.

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Message from Jules at 5:40 PM saying, 'Hi Yana, Thanks for the update. And great job on the Forbes, looks great' with a smiling emoji.
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Email snippet from Karin to Mohammed, me, Angelika, Tsoghik, praising with 'Amazing! Fabulous job, all.'

Real growth Real people Real results

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The Loopex Approach

Maria

We grew from 10 people, to 30-40, to 100+ of the best SEO experts by 2026. But one thing never changed: everyone here treats client results like their own.

We continue to choose results over comfort every single time.

Vahan Poghosyan  | Head of Growth & Co-Founder

We are an SEO agency, but we treat SEO as a core marketing channel. We give life to words, turn them into pages that rank, and use them to tell your brand's story with clarity and intent. Beyond dry keywords and dashboards, we make sure the right people find you, understand you, and trust you.

Maria Harutyunyan  | Head of SEO & Co-Founder

Vahan

We are an SEO agency, but we treat SEO as a core marketing channel. We give life to words, turn them into pages that rank, and use them to tell your brand's story with clarity and intent. Beyond dry keywords and dashboards, we make sure the right people find you, understand you, and trust you.

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Maria Harutyunyan | Head of SEO & Co-Founder

We grew from 10 people, to 30-40, to 100+ of the best SEO experts by 2026. But one thing never changed: everyone here treats client results like their own.We continue to choose results over comfort every single time.

Vahan Poghosyan | Head of Growth & Co-Founder

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Our Growth Over Time

We live by the idea of growth. We push further, think bigger, and hold ourselves to a higher standard every year.

2026

We’re building the future of AI-powered SEO.

We launched 4 internal AI SEO intelligence tools: technical SEO monitoring, competitor tracking, content brief generation, and client success tracking.

With a dedicated 10-person engineering team, our goal  is building 2 new AI SEO tools every month to automate the manual work, and free our team to focus on what matters most: strategy, innovation, and client growth.

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2025

We didn’t just move offices. We built a home.

A meticulously designed large, 3-story sustainable space that brings our entire team together under one roof. It’s comfortable enough to think clearly, collaborative enough to push each other, and refined enough to host the clients we’re proud to serve.

Every detail was intentional. Because the environment you work in shapes the work you put out.

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2024

We launched our proprietary AI-powered link building platform, designed to automate the most time-consuming parts of link building.

The system streamlines the entire process. From prospecting and relevancy analysis to personalized outreach and campaign execution. This was a big step for us. It allows us to deliver more high-quality backlinks at scale for our clients.

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2023

We introduced Digital PR to secure high-impact backlinks for our clients, and completed the rollout of the Complete SEO Training Program, a 3-month advanced SEO course.

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2022

  • We hosted our first SEO Hackathon!
  • By the end of the year, we had received the People’s Choice Best Digital Marketing Agency and Tech Behemoths Top SEO Company in Armenia awards!

2021

  • We launched The In Loop event series, bringing the community together through in-person meetups.
  • The same year, we were recognized as a Clutch Top B2B Company in Armenia (2021).
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2020

  • We launched our signature SEO training program and opened our first office, marking an important stage in our growth.
  • During COVID, we transitioned to a hybrid setup while continuing to expand and maintain steady client growth.
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2019

We introduced Digital PR to secure high-impact backlinks for our clients, and completed the rollout of the Complete SEO Training Program, a 3-month advanced SEO course.

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